Spyros Antoniou
Consumer insights leader 7days Europe, Economics Psychology
Spyros Antoniou is a 20-year analytical and results-driven professional with extensive experience impacting organizational performance through consumer research and analysis. Adept in evaluating market and competitive conditions, current and emerging trends, and industry-specific solutions to ensure optimal position in the marketplace, always through the consumer lens.
Spyros is currently a happy member of Mondelēz International’s family, leading the Consumer Insights for 7DAYS in Europe, as well as the Bakery Insights function of the company for the South-Central Europe (for an array of brands like Oreo, Belvita, Milka Chocobakery, Lacta Chocobakery).
Focused on creating the new and the different, lover of innovation & new trends, always walking in consumers shoes, Spyros has previously been in positions of high seniority in Chipita, and providers of market research like IPSOS & OPINION. His daily contribution helped numerous clients in Greece & Europe excel in marketing & sales.
A native of Greece, he holds a Master’s degree in Economic & Organizational Psychology and several business certifications from universities from around the globe. Spyros is also a partner of a private hair salon at the heart of Athens.